SmallBiz App of the Month: Unleash

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Today we speak to Ibrahim Ahmad, creator of new app Unleash that acts as your very own cloud-based CFO.

By Ibrahim Ahmad

With small business failure rates through the roof, it’s surprising that there aren’t any tools to help small businesses overcome the challenges we face on a daily basis. Last year, a group of small business owners (including myself) set out to solve a problem we all had. In fact, it’s a problem all small business owners share.

We have no time because we’re wearing multiple hats and doing anything and everything our businesses need. We’re constantly bombarded with information without being able to distinguish the signal from the noise. Customers paying late (or not paying at all), excess inventory, getting overcharged or double-billed by vendors, writing off what should’ve been capitalized, expanding too soon, firing the wrong employee and a whole range of issues are all part of this problem. When decision time comes, we don’t have the luxury of some enterprise financial tool or a CFO to help us make the best decision.

And so we created a Cloud CFO called Unleash. It integrates with QuickBooks* and Xero to help small business owners make better decisions faster.

See how you stack up against your competition, how buying that new company car will impact your bottom line, what you’re doing well and what you need to fix, among many other things. We’ve also created the uScore, a single business health indicator—think FICO for business health. We’ve simplified business intelligence and made it super easy to use, adding only the features that small business owners really wanted to see in there.

Today, we’re releasing our beta. A select few will be able to use Unleash and get their very own Cloud CFO before it hits the market next month. You can find it in the iPad App Store.

Let us know what you think!

*Currently works with QuickBooks Online and QuickBooks Desktop that’s hosted online. We’ll be rolling out a solution that works will all versions of QuickBooks very soon.

**Currently only available for iPad. Web and Android coming soon.


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