As a business owner, you’re probably well aware of the importance of being found through search engines such as Google, Yahoo and Bing. Whichever of those sites your customers may be using, it’s the way they find products, services, information, and answers to all of their questions; and where your business ranks in their results means the difference between sales or no sales.
Next week, we’ll be hosting a free webinar in association with Deluxe Corporation with one sole aim: to demystify the intricate world of SEO. We’ll be sharing the tips and tricks pros use to leverage Google Plus to improve rankings in Google search results, and how you can use search engines to generate traffic, leads and sales for your business.
In short: We’ll show you exactly how search engines work and how you can make them work for you.
We’ll also cover:
- What search marketing is
- Why search is important
- The difference between SEO and SEM
- How SEO works
- How you can get started with SEO
Meet Adam Dince…
Adam Dince is the Head of Organic Search for e-Business, Deluxe Corporation. Prior to Deluxe, Adam acted as the VP, Director of Search and Content Strategy at MRM, a global full-service digital agency.
Adam has over thirteen years of internet marketing experience spanning across SEO, content strategy, Web development, social media marketing and optimization, web analytics, and holistic digital strategy. Adam received his BS in Business Information Systems from San Diego State University and is Advanced SEO Certified through SEMPO. One of Adam’s biggest accomplishments was co-writing the organic search section of the book Digital Impact: The Two Secrets to Online Marketing Success, by Geoff Ramsey, CEO of eMarketer.
Adam is an avid blogger about all things related to digital marketing. He keeps his own blog http://www.adamdince.com and also acts as a guest blogger for other highly reputable digital publications.
Adam has lived in a handful of places, most recently New York City, and now resides Woodbury, Minnesota. In his free time Adam enjoys drumming, piano, concerts, writing, and taking road trips with his dog Sam.
Follow Adam on Twitter: @adamdince
Name: Make Google Work For You
Date: 30th July 2013
Time: 1-2pm EST