25 Books Every Small Business Owner/ Advisor Should Read

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  1. The E Myth Revisited by Michael Gerber
  2. Success Principles by Jack Canfield and Janet Switzer
  3. Guerilla Marketing by Jay Conrad Levinson
  4. Good to Great by Jim Collins
  5. How to Win Friends and Influence People by Dale Carnegie
  6. Ogilvy on Advertising by David Ogilvy
  7. Tested Advertising Methods by John Caples
  8. Duct Tape Marketing by John Jantsch
  9. In Search of Excellence by Thomas J. Peters and Robert H. Waterman, Jr.
  10. How to Become a Rainmaker by Jeffrey J. Fox
  11. The Tipping Point by Malcolm Gladwell
  12. The Goal by Eliyahu M. Goldratt and Jeff Cox
  13. Now Discover Your Strengths by Buckingham and Clifton
  14. Made to Stick by Chip and Dan Heath
  15. The Secrets of Closing the Sale by Zig Ziglar
  16. In Bound Marketing by  Brian Halligan and Dharmesh Shah
  17. Free by Chris Anderson
  18. 59 Seconds by Richard Wiseman
  19. Spin Selling by Neil Rackham
  20. E-Bootcamp by Corey Perlman
  21. Getting Everything You Can Out Of All You’ve Got  by Jay Abraham
  22. Millionaire Next Door by Thomas J Stanley & Willian J Danko
  23. 4-Hour Workweek by Timothy Ferris
  24. The 100 Best Business Books of All Time by Jack Covert
  25. The Alchemist by Paulo Coelho
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9 responses to “25 Books Every Small Business Owner/ Advisor Should Read

  1. Thanks for including “Inbound Marketing” in your list of must-reads for small business.I'm glad you found it useful.Oh, and for those looking for the book, here's the link:http://InboundMarketingBook.com

  2. Oh … I barely read 4 of them.How to Win Friends and Influence People – universial and good interpersonal skill referenceGood to Great – interesting enough to see its mentioned companies' now and thenIn Search of Excellence – the 7S Framework is good for understanding an organization. Basically, they are …Shared Values————StrategyStructureSystemsStyleStaffSkillGetting Everything You Can Out Of All You’ve Got – the definition of Customer, and Client help.Customer: A person who purchases a commodity or service.Client: A person who is under the protection of another (page 17).

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  4. marciasagendorph

    Thanks for this list of helpful books.One additional book to consider is The Small Business Survival Guide: How to Survive (And Thrive) During Tough Times by Ray Silverstein. It includes real life examaples from small business survivors. http://www.bestsmallbizsecrets.com/Survival_Gui

  5. Great List – Thank you for sharing I would also add Crush It by Gary Vaynerchuk

  6. In Search Of Excellence was the first ever business book I read while still in MBA school. I recall that it was required reading for our Organizational Behaviour class. And this was back in 1984. Good to see that it's still regarded as a classic.

  7. In Search Of Excellence was the first ever business book I read while still in MBA school. I recall that it was required reading for our Organizational Behaviour class. And this was back in 1984. Good to see that it's still regarded as a classic.

  8. Looking ahead…. here's a great book you can add to the list – “A Whole New Mind” by Daniel Pink.

  9. good article thankyou very much

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