Small Business Story –

  1. First and last name

    Kareen Aristide

  2. Company name

    MOMpowered Inc.

  3. Website address

  4. Please describe exactly what your business does and your target market


    MOMpowered Inc. is a career and business counselling company serving moms with young families. We specialize in empowering moms to pursue their dreams and passions while providing creative solutions in balancing work and family life. Our goal is to help as many moms as possible get out and stay out of the 9 to 5 by offering them the support they need to pursue their dreams and passions while raising their kids on their own terms. We offer one-on-one counselling, workshops, seminars, networking events, trade shows and much more.


    Stay at home moms looking to explore or embark in the journey of becoming a work at home mom or mom entrepreneur

    Working moms on maternity leave wanting to know her options regarding working from home or starting her own business

    Working moms with a desire to make that transition to being at home part-time or full-time

    Work at home moms or mom entrepreneurs desiring to build their network and have access to tools and resources to help maintain or grow their business

  5. What makes your business different? What is that you do that makes your business unique

    Our approach to helping moms enjoy the freedom and fulfillment of a career/business they’re passionate about, while still being able to maintain a flexible schedule that benefits their children stresses motivation, education, and inspiration. We believe that a mom can have it all without having to be out of the home 5 days/week. We provide viable and legitimate options and create opportunities to empower her in the development and advancement of her professional, business and family life! In addition, children are ALWAYS welcomed at ALL MOMpowered activities and childcare is provided when necessary!

  6. Why did you decide to start your own business? How did you get into your particular business?

    I loved my profession in the employment counselling field and had no intention of starting a business. When I became pregnant with my 2nd child, I relunctantly became a stay at home mom because having moved to a new city, no one would hire me because I was pregnant! I first started to explore homebased business opportuinities and got involved in several network marketing businesses. I also registered my first company in 2005 and did contract work for various companies from home.

    I came across many moms who asked for advice about what to do to be able to be more at home than at work. I started giving some concrete ideas and resources on doing business and for finding or creating a job that would allow them to work from home. I saw that there was a definite need out there. With my professional background and home-based business experience, I knew that I could truly help moms realize their dreams by offering them career and entrepreneurial services that would allow them to effectively and creatively balance work and family life.

    I soon realized that there was a movement out there with moms getting out of the 9-5 schedule and in business for themselves. That is when I came across the term “MOMPRENEURTM” for the first time. To test my ideas, I conducted two focus groups that yielded great results. The women that participated in these workshops were really excited about her concept. And so began the conception. And after months of aches and growing pains and lots of contractions, blood, sweat and tears, I finally gave birth to my 6th and FINAL baby (yes you read right people FINAL!)…MOMPOWERED INC!

  7. What’s the best part of being an entrepreneur?

    The best part for me is being able to set my own hours. The fact that my family comes first is a huge benefit of being my own boss. Being able to work when I want, how I want and with whom I want is also very liberating.

  8. What’s the worst part of being and entrepreneur?

    The worst part for me has been learning to delegate. Having to involve other people to help as my business expands is quite the challenge for me. I am so used to doing everything myself that it’s been hard to let go of the control of certain areas of my business. It also takes trust and vulnerability which does not always come naturally!

  9. How long have you been in business?

    I’ve been in business for the past 5 years but I started this particular business November 1, 2007.

  10. How did you raise the start-up cash?

    I already possessed a lot of the resources to get started and I am also the recipient of a government program that supports new entrepreneurs called The Ontario Self-Employment Benefit Program.

  11. Identify and discuss a few lessons you’ve learned as an entrepreneur?

    One lesson I’ve learn is that you cannot get where you want to go without choosing to persevere. When the going gets tough, you have to decide that you’re in it for the long haul and know that it’ll all work out in the end. ANYTHING is better than having someone dictate your coming and going!

    Another lesson is that things don’t come over night! Success is hard work and often times things have to get worst before they get better. Resiliance is key, come what may, I tell myself that I will survive and my dream will come to reality.

    I’ve also learned the value of relationship networking. Actually caring about other people’s needs have made a big difference in the way my business has grown. The old saying give and it will come back to you is very true and it is an excellent business tool to have.

  12. What advice would you give to an aspiring entrepreneur?

    Make sure you write the vision and make it plain – write a detailed business plan.

    Don’t allow your small minded friends and family to dictate your business decisions.

    Surround yourself with winners and people who are farther then you are.

    THINK BIG! Shoot for the moon and at least you’ll land among the stars!

    Don’t let negativity, complaining and murmuring dominate your thoughts and speech.

    Don’t be afraid to make short term sacrifices for long term gains.


  13. Briefly, what are your goals and plans for the future?

    We have a 5 year plan to create a culture, a movement of moms not apologizing for having kids AND a business or several businesses for that matter! We will create strategic partnerships to advance our taking over the business world in style!

  14. Any other information or advice you’d like to share?

    We invite ALL entrepreneurs needing motivation, inspiration and possibly a new niche to join us on June 18th for our business launch party entitled Birthing The Dream Boat Cruise. Special guests include Kathryn Bechthold (The Mompreneur Magazine), Kim Lavine (Mommy Millionaire book) and singer, songwriter, producer Kathy Grant Mahon. Visit for more details.


One response to “Small Business Story –

  1. Hey Andrew,Thank you for posting this excellent blog entry! I loved reading about Kareen’s rise to the top, and what her business is all about. I’ll most definitely be checking out Mompowered as well. Again, great job!Now, I’m an official Microsoft ambassador and right now we’re really trying to scale up our connections with influential bloggers like yourself. I’d love to share with you some of the stuff we’ve been doing in the last couple months to help women entrepreneurs; we’re really committed to providing all the necessary resources to help women start, grow and expand their business.We just wrapped up a women’s entrepreneurial tour across the US called “Vision To Venture;” the response and turn-out was great! I’d really love your take on these offerings we have right now; I would have contacted you via email but I didn’t know which was the best way to reach you. Thank you so much, I hope I didn’t overstep my bounds by directly contacting you. Definitely get back to me if I’ve piqued your interest– I’d love to share more info with you.Best,KimberlyOfficial Microsoft

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